Explore Palm Springs: Nightclubs Spruce Up for 1950-51 Season

Chi Chi adds the glamorous Starlight Room



Irwin Schuman, owner of the Chi Chi, announced the opening of the Starlight Room in 1950.

Photo Courtesy of Palm Springs Historical Society

 

In August of 1950, many Palm Springs restaurateurs and business owners excited about the approaching tourist season announced major improvements made to their restaurants and nightclubs during the summer.

George and Ethel Strebe, owners of the Doll House, announced they were adding a new coat of paint to the interior and exterior, and a new bamboo floor. The flooring was being added to create the perfect surface for guests to dance to the sounds of the Guadalajara Trio.

Irwin Schuman, owner of the Chi Chi, announced the opening of the Starlight Room, a glamorous addition to this world-famous nightlife gathering.

He has contracted with big name artists to come and perform in the Starlight Room direct from their run at the Flamingo Hotel in Las Vegas.

He added an exclusive curved work of art in brick and brass to the entrance of the nightclub along with many other special features in celebration of opening the Starlight Room.

An additional dining room was built adjacent to the main dining room at Charlie Farrell’s Racquet Club to accommodate private parties and a larger number of guests.

Members were calling for reservations during the month of August to reserve their spot for the opening dinner-dance scheduled for Oct. 15.

There is a multitude of ways to learn more about Palm Springs, which turned 75 in 2013.

One of the more intriguing methods is by exploring the city’s history.

The Palm Springs Historical Society will share a weekly story whose time and place corresponds with today.

The Palm Springs Historical Society is located at 221 S. Palm Canyon Drive. For more information, visit www.pshistoricalsociety.org

Like what you're reading? Then "Like" us on Facebook and "follow" us on Twitter.

Add your comment:
Edit Module Edit ModuleShow Tags

Related Articles

Explore Palm Springs: Road to Nowhere

The road that scales the hill at the intersection of Highway 111 and Gene Autry Trail in Palm Springs has always generated curiosity from onlookers.

Your Day on Court

Tennis enthusiasts in the Coachella Valley can enjoy the green, green grass of home year-round with some of the best lawn tennis venues in the nation.

Explore Palm Springs: Shirley Temple

In preparation for the Calvary Ball on April 10, 1942 in the gardens of The Desert Inn, publicity shots were taken with actress Shirley Temple and officers at the Field Club.

Explore Palm Springs: Early Push for Women

Thomas O’Donnell took the Palm Springs Women’s Golf Tournament in 1938 to recognize the accomplishments of women in city history.

Dogs Walk the Walk to 1980s Tunes at Fashion Week El Paseo

Fashion Week El Paseo’s Le Chien show has become a family-friendly event that includes loyal canine pets in the audience who support the fellow canines on stage.
Edit ModuleShow Tags

Promotions + Contests

Palm Springs Life's Women in Business

Palm Springs Life's Women in Business

Celebrate the Coachella Valley’s most dynamic women in business at the May 12 luncheon featuring keynote speaker Laura Schwab, President, Aston Martin The Americas. The luncheon takes place at The Ritz-Carlton, Rancho Mirage.
Fashionista Friends

Fashionista Friends

Experience the glitz and glamour of Fashion Week El Paseo 2016.
Food + Wine Festival Grand Experience

Food + Wine Festival Grand Experience

Enter for a Chance to Win a Food + Wine Festival Palm Desert 2016 Grand Experience
Cartoon Caption Contest

Cartoon Caption Contest

Each month, we provide a vintage 1950’s cartoon illustrated by Alice Rovinsky. You are invited to submit a caption or vote for your favorite caption.
Edit ModuleShow Tags