Crave Palm Springs Moves to Larger Digs – With a View

Décor, desserts 'inspired by architectural design'



Crave Palm Springs has a Lemon Curd Tart among its sweet offerings.

Courtesy of Crave

 

Crave, Palm Springs first “dessert restaurant,” offers a wonderful upstairs corner location with front and rear outdoor patios providing a spectacular view of the mountains and Palm Canyon’s street scene below at North Palm Canyon Drive and Amado Road.

The expanded location will also be open longer hours, making it a hip spot to hangout and extend the evening.

The entire place from its décor to the well-structured desserts are “inspired by architectural design,” says principal owner and creator Davy Aker. Taking Palm Springs mid-century modernism a step further,

Aker notes, “Everything we build is a combination of unique flavors, wonderful textures and the simplicity of clean design."

Menu to Expand

Currently the dessert menu ranges from individual cakes, fruit tarts, glasses desserts and cookies, with French house-baked breakfast croissants and New York style bagels served on weekend mornings. (Pictured below is the French lemon ice cream with pistachio brittle).

But Aker plans to soon expand the menu with more savory items.drop

“Going in to December, we’ll add some small plates Saturday and Sunday for lunch -- small salads, crudités and possibly some charcuterie dishes,” he says.

Aker’s 25-year background in designing and marketing consumer package goods comes into play in designing and packaging Crave’s two specialty house coffees – the Steel House, a bold blend; and the Glass House, a lighter roast – both carrying Crave’s simple square-within-a-square logo. The “house” coffees, of course, reflect two design and structural elements that typify mid-century modern houses.

Starting out in a tiny storefront on North Palm Canyon, Crave was envisioned as a place where patrons can slowdown and connect over desserts and drinks in a trendy minimalist space.

Customers Become Partners

During its two years at that location, Aker’s list of patrons has grown, and among frequent guests were Raymond McCallister and Larry Abel, co-owners of Abel McCallister Designs, a top event production company in New York and Los Angeles.

McCallister and Abel are also savvy Palm Springs business owners who created the Raymond | Lawrence retail “pop up” incubator in Palm Springs’ Uptown Design District, as well as Socialize Palm Springs and most recently, The Party Lab, also a store-within-a store concept. Related vendors operate kiosks in a fun mini-shopping mall experience.

Abel and McCallister fell in love with Crave and Davy’s business sense that also focuses on style, design and a unique experience.

“Crave was our favorite place,” Abel says. “We would go there for desserts at night and then he had these wonderful croissants and hand-pressed coffees, so we would be there every morning and evenings, and we said, ‘We have to be part of this.’”

So the partnership was inevitable; Crave measured up as a good fit for McCallister and Abel’s “vertical integration of resources.”

Location, Location

They began looking for a larger location.

“Davy actually found this space,” says Abel. “He brought us up to look at it – it was an old biker bar with reds, browns, stickers and neon. We saw the two balconies and looked in the window. It took five weeks – from Labor Day – to remodel everything.”

The new Crave emerges in a sleek, minimalist space with lots of glass, white metal lights over white modernist tables and chairs, curved metal hand railings on both the front and back patios, a cool galvanized metal bar, Crave’s signature green square-within-a-square grid, and its name in lights behind the bar.

Crave, 301 N. Palm Canyon Drive, Suite 200, Palm Springs (760) 469-4587. Hours: Wednesday and Thursday, 6-10 p.m.; Friday, 3-11 p.m.; and Saturdays and Sundays, 7 a.m. to 11 p.m.

Like what you're reading? Then "Like" us on Facebook and "follow" us on Twitter.

 

VIDEO: Here is quick tour of Crave from its soft opening Oct. 18. And yes, the elevator is working.

Add your comment:
Desert Guide

Related Articles

Hard Rock Hotel Palm Springs Unleashes "Top Rock" Entertainment

New music, new dance numbers and special effects highlight the return of the "Top Rock" musical tribute show to the Hard Rock Hotel Palm Springs.

Top 10 Road Trip Videos in Greater Palm Springs Area

Some of the most unique and interesting places to visit are within an easy drive of the Greater Palm Springs area.

Explore Palm Springs: Beating the Heat Before Air Conditioning

Summers in Palm Springs before air conditioning meant finding creative ways to try and stay cool.

10 Things to Do in Palm Springs This Weekend

Palm Springs Life helps plan out your weekend in Palm Springs and the desert resort cities with concerts, events, restaurants, nightlife, clubs and the world of entertainment only found in the desert.

Desert Staycations

The Palm Springs area is filled with resorts offering packages in the summer months to help people unwind and have fun.

Promotions + Contests

90 Days of Summer Romantic Palm Springs Getaway 2014

90 Days of Summer Romantic Palm Springs Getaway 2014

Experience the beauty, romance and excitement of the Palm Springs area when you enter to be the lucky winner of this romantic couple’s getaway
90 DAYS OF SUMMER Instagram Contest 2014

90 DAYS OF SUMMER Instagram Contest 2014

Win a fabulous Palm Springs weekend!

Win a fabulous Palm Springs weekend!

Each month, a first place winner will be selected to win a fabulous Palm Springs weekend!And, each month, three additional runners up will be selected to win a wonderful Palm Springs area Dining certificate!
2013/14 Best of the Best

2013/14 Best of the Best

Palm Springs Life’s annual Best of the Best. Readers tell us who their choice is for the “Best of the Best” of the Coachella Valley in over 40 categories.
Cartoon Caption Contest

Cartoon Caption Contest

Each month, we provide a vintage 1950’s cartoon illustrated by Alice Rovinsky. You are invited to submit a caption or vote for your favorite caption.
Pets on Parade 2014 Photo Contest

Pets on Parade 2014 Photo Contest

Enter your “Cutest Pet” photo in the Pets on Parade 2014 Photo Contest. Online users will be able to like the Cutest Pet photos from six (6) categories.