Editor's Letter October 2011

Look at us Now!

Steven Biller

Magazines redesign for many reasons: to modernize their look, to refine their content and accentuate new editorial features, and to make themselves more attractive to read. We’re hopeful the makeover we introduce this month accomplishes all of the above.

The new format retains the popular departments and features that Palm Springs Life readers expect and adds a Style department, which this month reveals the latest in elegant and daring Erickson Beamon masquerade masks. Next month, we’ll look at new additions to the Rolex Oyster collection of fine watches. We’ll introduce more content refinements throughout the season.

Perhaps the most exciting change to the magazine is the transformation of the Desert Guide under the leadershi of its editor, Mona de Crinis. The new-look guide was designed with the same typefaces and graphic elements as the rest of the magazine, creating a seamless flow into and out of every section.

The collaboration by longtime Palm Springs Life Creative Director Stuart Funk, Design Director Pete Ivey, and Art Director Richard Vaughn allowed for a wealth of thoughtful, forward-thinking ideas that affect the entire magazine.  

Our new typefaces are the serif Miller for story text and the sans serif Neutraface for headlines and other display copy. Miller is Scotch Roman — a style that originated in types cut by Richard Austin at the Scottish type foundries of Alexander Wilson and William Miller in the early 1800s.

Neutraface is based on the geometric minimalist lettering that architect Richard J. Neutra used on his commercial and residential buildings. The Neutra aesthetic seems like a birthright to Palm Springs, where the architect’s famous Kaufmann House remains a popular stop on so many modernism tours.

So read, browse, drool — and let me know what you think. Send your feedback to me at steven@palmspringslife.com

Comments to this website are moderated by staff. While all comments are welcome, we encourage all to be polite and please do use this system for advertising or business promotions. Any complaint towards a business or service should be directed directly to that business and not posted here. If anyone has a complaint that a comment is defamatory, please contact me at tmay@palmspringslife.com and I will take appropriate action promptly. Thank You

Add your comment:
Palm Springs Life

Related Articles

United Way of the Desert Recognition & Kick Off Luncheon

The United Way of the Desert has set a fundraising goal of $1.5 million for 2014-15 following an announcement at its Recognition & Kick Off Luncheon on Sept. 12.

Lasers Light Up Fantasy Springs Bowling Center

Turn off the lights at Fantasy Springs Bowling Center at Fantasy Springs Resort Casino in Indio, and one of America’s oldest recreational sports literally illuminates a whole new persona - laser bowling.

Ingleside Inn Palm Springs Attracts Daily Nightlife Crowds

The mystique of cutting loose in the same room Frank Sinatra once did is what initially brings the crowd, but the entertainment at Ingleside Inn in Palm Springs is what keeps them.

The Purple Room Audience May Recognize Shelagh Ratner's Voice First

Once she appears Sept. 20 at The Purple Room Restaurant & Stage in Palm Springs, it’s likely audience members will have an “aha!” moment upon hearing Shelagh Ratner’s voice.

TRIO Palm Springs' Artistic Approach Extends Beyond Menu

TRIO Palm Springs appeals to the senses and emotions of its patrons with vibrant splashes of color, creative lighting and an amazing art collection.

Promotions + Contests

Cartoon Caption Contest

Cartoon Caption Contest

Each month, we provide a vintage 1950’s cartoon illustrated by Alice Rovinsky. You are invited to submit a caption or vote for your favorite caption.
Enter to Win A Celebrate Dance Experience!

Enter to Win A Celebrate Dance Experience!

Enter just once for a chance to win tickets to one of the second annual Palm Desert International Dance Festival performances.