El Mirador Hotel opened its doors on New Year’s Eve, 1928, and quickly became a hot spot for Hollywood stars and the corporate elite.
J.J. Virgin is enjoying the success of The Virgin Diet. A “what not to eat” guide that hit The New York Times bestseller list when published in 2012.
Riverside is California’s fourth-largest county, and the Coachella Valley is vital to its steady economic recovery.
California’s Enterprise Zone Program was set up in 1984 to give businesses incentives to locate and hire in depressed areas.
The Coachella Valley is poised to become an important distribution center for the more than 40 percent of imports that enter through the ports of Los Angeles and Long Beach.
“Greater Palm Springs — a brand-new day,” the brand message that unifies the marketing of nine desert cities, underscores the refreshing excitement in the area’s robust tourism sector.
With a 300-day growing season, abundant water, easy access to markets, and sophisticated conservation and farming techniques, the Coachella Valley is one of the world’s most productive agricultural areas.
Fun, sophisticated events define a city that loves its celebrities, modern architecture, Native culture, and philanthropy
Over the last 30 years, an evolving coalition of groups has leveraged funds to conserve around 1.3 million acres within Riverside County, almost all of it surrounding the Coachella Valley.
“…wine is about making connections and discovering what you like. There is no relation between price and taste. If it tastes good to you, it’s good. Don’t let anyone tell you otherwise.”