Based in the Coachella Valley since its 2016 launch, West Coast Cannabis Club is led by CEO and co-founder Kenneth Churchill.
There is new energy and excitement in Coachella as the city transforms into an epicenter for cannabis tourism and manufacturing.
Dine at the Moonlit Moveable Feast that pairs food with cannabis under the starry Joshua Tree sky complete with art and musical delights.
Cannabis is an industry with lobbyists and a connoisseur culture and a tax base and a million different strains. But, for better and for worse, it will always be reefer to me.
In recognition of the increasing impact of cannabis culture on the valley, the Palm Springs Cultural Center presents the Palm Springs Cannabis Film Festival and Summit, April 19–22.