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Paint the Mall

Inspired by Westfield Palm Desert's expanding public art program, Westfield Wall invites creativity for indoor murals.

Site Staff Arts & Entertainment, Current Digital

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Westfield Palm Desert is partnering with Flat Black Art Supply to launch its new art program and event series, Westfield Walls.
PHOTOGRAPHS COURTESY WESTFIELD PALM DESERT

Westfield Palm Desert is partnering with Flat Black Art Supply to launch its new art program and event series, Westfield Walls, from 6-8 p.m. Feb. 14.

Inspired by the Westfield’s expanding public art program, which features 50-plus murals in and around the center, Westfield Walls will now include new indoor murals celebrating geometric shapes and primary colors. Curated by Flat Black Art Supply and featuring artists from Coachella Valley and beyond, the murals are designed as perfect Instagram moments. Guests are encouraged to take selfies and tag @westfieldpd or @flat_black_shop #westfieldwalls; when they do, they will automatically be entered win a $50 Westfield gift card every month.

In addition, the center has teamed up with Flat Black Art Supply to offer bi-monthly events for couples and families that feature a myriad of street art projects. The center’s first event, Graffiti Date Night, begins on Valentine’s Day night and features individual and community art, along with music and libations. “It’s not the same old date night. We wanted to offer our guests something they wouldn’t experience anywhere else,” says center Marketing Director Franchesca Forrer.

“Acclaimed street artists from Flat Black Art Supply will help you make your own take-home graffiti masterpiece and you can help us create a giant community mural. Plus we’ll have music and craft beer and wine for sale,” Forrer says. Beverage sales support charitable organization MAEX Academy and their efforts to offer first-hand experience in musical and visual arts to desert youth and community.

Families will also have a chance to create art at the center’s first Family Paint Camp ofrom noon to 2 p.m. Feb. 17. Kids of all ages can create take-home art at four different art stations guided by Flat Black Art Supply staff, plus enjoy treats from the center’s snack bar. “Making art makes memories,” Forrer adds. “We will creating pieces that families can keep for years to come and have fun at the same time.”

On March 17 from noon to 3 p.m., guests will also be invited to help create Project Z, a 24-foot paint-by-numbers mural that will become part of the center’s permanent collection.

“These events and projects are an extension of what we do at our shop every day,” says Flat Black Art Supply owner, Pete Salcido. “We are happy to have our community experience this art form in such a cool, interactive way.”

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Graffiti Date Night begins on Valentine’s Day night (Feb. 14) and features individual and community art, along with music and libations.

Admission for Graffiti Date Night is $25 in advance and $30 at the door. Family Paint Camp is $20 in advance and $30 at the door. All classes include instruction, supplies, apron, canvas and more. Classes will be held at Westfield Palm Desert on level 1, across from Express. Reservations are recommended. Visit Eventbrite, call 760-340-4307 or email Flatblackevents@gmail.com.