Max Mara

Max Mara to Unveil Modern Ready-to-Wear at Fashion Week El Paseo

The renowned Italian fashion house opens Fashion Week El Paseo with a showcase of its latest collections, presented by Farley Pavingstones.

Site Staff Fashion & Style, Fashion Week El Paseo

Max Mara

This spring, find a forever friend in neutrals that embrace the tonality of the desert.
PHOTO COURTESY MAX MARA

Established in 1951 in Italy, Max Mara has become a global symbol of Italian tailoring and elegant style. Today, the prestigious fashion group operates more than 2,500 single-brand stores and over 10,000 multibrand stores worldwide with representation in 105 countries.

Max Mara has collaborated with designers including Karl Lagerfeld, Narciso Rodriguez, and Proenza Schouler and produced tastemaking photo shoots with the likes of Richard Avedon and Sarah Moon. Several designs — such as the iconic camel-colored wool and cashmere coat and the Whitney bag — have become status symbols that seem to defy time.

Discover the latest in modern ready-to-wear from a legendary label, right here on the Fashion Week El Paseo runway.

03.15

Max Mara
7 p.m. Cocktail Reception
8 p.m. Fashion Show

03.16

Trunk Show
11 a.m.–6 p.m.
Location: Saks Fifth Avenue
73555 El Paseo

03.17

Trunk Show
11 a.m.–5 p.m.
Location: Saks Fifth Avenue
73555 El Paseo

GIVE BACK

Through the Bobbi Lampros “Giving Back” program, this show offers an opportunity to support and learn more about SafeHouse of the Desert, which provides 24-hour emergency shelter, intervention, and outreach services for youth in crisis