Palm Springs has become home to the inaugural Destination Porsche dealership in the world, marking the introduction of an immersive luxury car experience in the desert from indiGO Auto Group.
At its grand opening in mid-March, guests were allowed to tour the 45,000-square-foot facility that sits on a 2.7-acre lot on Highway 111. Formerly located at indiGO’s automotive campus in Rancho Mirage, Porsche’s move to Palm Springs has meant offering 30 to 40 percent more inventory.
A walkable road inside this modern architectural design takes guests through the entire facility where you can also see a glass-enclosed bridge overhead on the second floor that mimics one built in Porsche’s Stuttgard, Germany, plant. There is also an expansive, glass-enclosed Porsche boutique, multiple client lounges and cafés, including the world’s first second floor VIP lounge equipped with a full catering kitchen for small client events and private dinners, a fitting lounge, and an expanded parts department.
During the grand opening, a special fashion show took place featuring Porsche accessories and outfits that were complemented with looks from Saks Fifth Avenue in Palm Desert. Models took to an improvised runway and were serenaded by a performer with an electric violin.
Porsche’s first all-electric vehicle, the Taycan, will be introduced in 2020, and the Palm Springs dealership features fast-charging portals where future owners can charge 62 miles of range in just four minutes.
Porsche Palm Springs /indiGOAuto Group
3737 E. Palm Canyon Dr.
Palm Springs CA 92264